The Social Smith

I”m a social media strategist who helps service-based businesses get clear on their target audience, messaging, and content so they actually get clients (not just likes).

Social media works – when it’s done right!

People come to me with three main problems: they don’t know what to say, how to say it, or they’re too scared to show up.

The reason is usually wrong foundations. I start with a deep dive on you and your business, then work with coaches, consultants, and professional services to clarify target audience, refine messaging, and create content strategies that actually convert.

Known for my direct approach and belief that authenticity beats perfection, I’ve spent nearly 5 years helping business owners build social media presence that drives real results, not just engagement.